We Made A Mistake

December 9, 2014

The Story

Hours after launching its new show Reply All, Gimlet Media realizes it’s made an error. The debut episode contains a big mistake, one that plunges the young company into the center of an internet controversy.

As Alex and the rest of the team make sense of this failure, they learn the importance of owning mistakes and establishing systems and guidelines in a new company.

The Facts

Our theme song was written and performed by Mark Phillips. He also mixed the episode.

The special ad music, Microliters, was written and performed by Build Buildings.

Other music in this episode:

1. Hauschka – Long Walk

2. Build Buildings – Cessna

3. Medeski, Martin, and Wood – Just Like I Pictured It

Our Sponsor

Harry’s$5 off your first purchase, with the code StartUp

MeUndies20% off your first purchase with this link


Subscribe to the show feed here

You can also subscribe to the show newsletter

Have you voted for your favorite StartUp episode about @Gimletmedia yet? Two days before polls close.