January 4, 2015

Gimlet 11: Know Your Customer

by StartUp

Background show artwork for StartUp

The Story In this episode, Alex gets some surprising news from dozens of StartUp listeners. Curious, he decides to call them up, and these conversations raise questions about podcast listeners and what it takes to build an audience. Later in the show, Alex talks with a businessman from Salt Lake City, who describes what it's like to sell a product you don't believe in. In this episode, we also asked listeners to take a survey. We have closed the survey. Thank you to everyone who participated. The Facts Our theme song was written and performed by 

Mark Phillips. The special ad music, Microliters, was written and performed by Build Buildings. Other music in this episode: 1. Håkan Eriksson - Church Rock

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