![Background show artwork for StartUp](https://gimlet.spotifycdn.com/hero/3fc40a61-3a09-4090-8b40-920a52dabdab/fallback.jpg)
This past summer, 20 strangers got on a charter bus headed from New York to New Orleans. For three days they had one goal: Build and launch companies from inside the bus. And then? Compete against each other. Reporter Eric Mennel documented it all. And next week, it drops as a five-day, in-real-time miniseries.